Checklist for SEO
Jun. 12th, 2007 by ShaunThanks to Webconfs there is a easy to use list which outlines all of the major factors that affect your search result rankings. There is a score assigned to erach ranking factor which ranges from -3 to +3. Below is a summary of the most important factors:
Keywords
Keyword in <title tag> (+3)
Keyword in URL (+3)
Keyword in anchor text (+3)
Keyword in headings — <H1> and <H2>, etc (+3)
Keyword in meta tags (+1)
Keyword proximity (+1)
Keyword mistypes and typos (0)
Keyword dilution (-2)
Keyword stuffing (-3)
Links
Anchor text of inbound links (+3)
Origin of inbound links (+3)
Links from similar sites (+3)
Number of backlinks, or inbound links (+3)
Anchor text of internal links (+2)
Many outgoing links (-1)
Cross-linking (-3)
Content
Unique content (+3)
Frequent updates (+3)
Keyword formatting and font size (+2)
Poor coding or design (-2)
Illegal content (-3)
Duplicate content (-3)
Domains and Age
Keyword-rich URLs and filenames (+3)
Sitemap (+2)
Site age (+2)
Top-level domain (+1)
Hyphens in URLs (+1)
Other factors
Site accessibility (+3)
Sitemap (+2)
Site size (+2)
Site age (+2)
Top-level domain (+1)
URL length (0)
Hosting downtime (-1)
Flash (-2)
Misused Redirects (-3)
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June 12th, 2007 at 6:35 pm
Thanks for the tips! I knew a lot of those and believe me guys, they worked for the celebrity website I maintain. I come in at #3 on google search after imdb.com and wikipedia. (It’s hard to outrank them I find)
June 13th, 2007 at 1:56 am
Thanks for link to this great SEO site. There is a lot of very good SEO tools which I will use for sure.
September 13th, 2007 at 9:54 pm
How could I miss this cool tool! Thanks for the cool site.